Latest work

Editorial and articles, campaigns, and product storytelling.

Content strategy and marketing deliverables for Airspace London (https://airspace.airtable.com/london) & Berlin events.

Concept ideation, content strategy, copywriting, and A/B testing across multiple Auth0 and Okta digital projects.

Design and optimization of the home, pricing, partnership (Uber, Etsy, and the Toronto Raptors), and campaign pages, and website navigation for TurboTax Canada.

Shopify Shipping & Shop Promise work

UX copy for the Dashlane web app, browser extension, and native Android and iOS apps. UX flows include: sign-up, plan upgrades, new plan launches (B2B & Family), cancellations, microcopy, UX writing guidelines, and rebrand support.